More About This Whitepaper
Over the last few years, we have seen an incredible transformation in how customers expect companies to engage, demonstrate value, and communicate on expected channels. The “baton of control” has truly be passed to the customer. As companies innovate to align with their customer’s changing needs, they realize that communicating via social channels is a non-negotiable. We will cover a lot of ground in this document, but what will be the take-aways?
Based on our decade of experience, we strongly recommend that any enterprise solution you select and deploy have the following four key elements:
- Highly Segmented Sales Content
- A Role Based Permission System
- Advanced Workflow Capabilities
- Multi-level Reporting Hierarchy